When I was little, I liked to pretend I was a television chef with all the tiny bowls of measured ingredients, laid perfectly in reach, ready for me to quickly whip up some culinary perfection. It didn’t take me long to realize I couldn’t do much of anything “quickly.” Television magic conspired to make recipes look easier than the reality.
So, while there’s no cake in the oven awaiting its dramatic reveal, there is real merit to mise en place: everything you need is right at hand. So when action is required, you can hit the ground running.
That’s the thought behind our new Small Business Resource Center — except all those tiny bowls prepped by a swarm of assistants are now helpful videos, demos and frequently-used tools prepped by UPS (your swarm of assistants).