I recently chatted with Bryan Silverman, co-founder of Star Toilet Paper and winner of Entrepreneur magazine’s College Entrepreneur of 2012, to learn more about his business. Star Toilet Paper is unique – they print advertisements and coupons on a wide range of environmentally friendly toilet paper. Then they supply venues with this printed toilet paper, free of charge, by using the revenue from the advertising side of the company.
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In case you missed it, last week The UPS Store teamed up with Entrepreneur magazine to sponsor its annual Growth 2.0 Conference – an event where entrepreneurs come together to network and learn from experts in the field. Attendees heard from small business thought leaders and went to workshops focused on social media and brand management.
If you are a small business owner, are thinking about starting your own business, or just like to soak up motivational business content, here’s what you missed:
When it comes to March Madness®, everyone loves a Cinderella story. Last year, Butler University was a Cinderella repeat – advancing to the finals during the 2010 and 2011 tournaments. And this year, Norfolk State, Lehigh and Ohio achieved “David vs. Goliath” glory in the first round.
At UPS, we love Cinderella stories too. Especially in business. Our “Game Changers” campaign celebrates the story of people who see opportunities and solutions that others overlook. And in the process, achieve success. Companies like Southwest Airlines and UPS customer Zappos were one-time upstarts who reached success with ingenuity, teamwork, vision and smart planning. We call that logistics at UPS.