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Halloween

No Haunted Costume Hunts this Year
pumpkins

Halloween is right around the corner and I still have no idea what costume I will wear.

I’ve traditionally stayed clear of ghost and goblins, last year rallying with friends as a battalion of Spartan characters re-enacting the Battle of Thermopylae from the action film 300. We were met by costumed foes as we trekked the Waikiki strip in Honolulu, Hawaii, but ended the night victorious, chanting one of the film’s most remembered lines: “This … is … Sparta!”

It was a lot of fun, but it was so much easier 24 years ago when my mother selected my costumes and I’d venture out in the neighborhood dressed as my favorite cartoon character or sports figure.

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A Boo-Tiful friendship: UPS helps small biz make a scary impact on Halloween
pumpkins

The leaves are changing and the weather is cooler which could only mean one thing, Halloween is here. It’s the time of year when children and adults dress up as their favorite superhero, movie character, politician or the latest celebrity in the news. This year, “The Charlie” (as in Sheen) is one of the most popular – Winning!  My 11-year-old son will dress as the Green Lantern and my 5-year-old daughter as Hello Kitty.  

Americans aren’t scared to spend despite the hard economic times. According to National Retail Federation’s Halloween Trends and Spending 2011 survey the average person will spend about $75 on Halloween related items. This year consumer spending is expected to reach an all-time high at $6.9 billion.

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Just in Time for Halloween: UPS Branded Goats and Kids

Cecilia Higgins Every year around this time I receive photos of kids dressed up as their favorite UPS driver. I’m always amazed how much kids love UPS branded clothes and merchandise.

On a recent road trip to North Carolina, I had the opportunity to meet three-year-old Cecilia Higgins who already knows the value of “branding.” And even though her parents are agriculture teachers at Central High School in Rutherfordton, I’m not referring marking livestock.

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UPS Unmasks Halloween Logistics

Mexico-based Grupo Rev designs and manufactures some of the world’s highest quality latex masks for Halloween and Dia de los Muertos (Day of the Dead) celebrations. But the only thing scarier than Grupo Rev’s ghoulish products were the obstacles the company faced when doing business internationally. Check out the video to see how UPS simplified shipping in and out of Mexico for Grupo Rev., helping them bring their incredible line of masks to people all over the world. Spooktacular!

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