Just like that – the holidays are upon us. At UPS, we call this time of year “peak season” as we go into full-swing to dispatch a heavy volume of packages far and wide. And, of course, it’s also peak season for online retailers. The sharp rise in cyber shopping in recent years has caused these retailers to seek competitive advantages via the consumer experience.
Free shipping, a user-friendly website with good imagery, responsive customer service – they’re important factors. But one often overlooked variable: the returns process. As this Compass Online article explains, hassle-free returns create customer loyalty. Think your business could use an overhaul in this department? Well, good news: we’re running a promotion for November – “Win a Makeover of Your Returns Process” – in which UPS consultants examine and implement a winning strategy for two lucky entrants.