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Just Cellular

Panning for Gold: Case Study
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Category: Business Insights
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In late 1848 and 1849, gold rush fever brought over 300,000 people into the Golden State.  Although there aren’t any “49ers” panning for gold anymore, I feel like one every day when I see great companies like Just Cellular hit pay dirt with our UPS Capital Cargo Finance® product. 

Eric Kirkland claimed a gold mine of his own when he created Just Cellular, a small business with products in high demand, a skilled labor force, an incredibly sophisticated ERP system, high touch customer service and a dynamite business plan. 

The only thing missing was the working capital needed to help him grow his sales. 

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